People value interesting useful information

Today’s consumer wants valuable, useful, interesting, information in order to make informed decisions. An article from the Custom Publishing Council poll, shows that consumers are increasingly attracted to marketing methods that include useful information: 68% say it...

What is SEO – Search Engine Optimisation

Website design and search engine optimization are two different things. Design is the look and feel, what the site looks like, where and how the text is placed, the images, where and how the navigation works etc. This is the window dressing of your website and draws...

WordPress – An Effective Blog Post

WordPress- An Effective Blog Post What makes up an effective blog post and is there a standard template we can all use to get our message across effectively? These user-friendly ideas were shared by Michael Hyatt recently and they made so much sense, I’m sharing them...

Tips for a successful Website

Create an effective website from the start or optimise your current website design so that it is part of an active online marketing campaign From the client calls I receive many have the notion that having a website will automatically increase their sales. Others...