Even if you don’t use LinkedIn on a daily basis, making sure it is updated, relevant and connecting to the right audience is a priority.
We have made this 33 page PDF document available to check where you are at with LinkedIn and update it with the help of a step by step process offered free by LinkedIn.
“Your Page is your place in the world’s professional community. Use it to join the conversations that matter most, know and grow your audience, and engage your people.
There are over 30 million Pages on LinkedIn. If yours isn’t one of them, you’re missing opportunities to get your content in front of the audience that matters most to your business. That’s why we’ve created this guide packed with simple step-by-step how to’s and best practices on building an audience and a content strategy for your Page. We’re also including insider tips the LinkedIn Marketing Solutions team has gathered from years of testing and iterating”
Alex Rynne – Content Marketing Manager – LinkedIn Marketing Solutions